HI!
WELCOME TO CASSE-CROÛTE,

a collection of product reviews, style inspiration and little bites of life founded on a commitment to engaging copy. Casse-croûte is a (loosely translated) French word for "snack" and my muse for creating content that is a petite pick-me-up: quick, light and tasty. Hopefully something that sticks a little.

I started writing here in 2012 when I wasn't getting enough out of my professional life and wanted a new project—something to be excited about again. And, as portfolio filler, hoped it would help me get a job as a copywriter. I'm proud that less than a year later it did (view my portfolio).

I moved to Madison in the spring of 2013 to write for a national lifestyle brand. Given the new gig, I no longer had to sell my writing in each post, so I loosened up, giving this blog a new tone and style—and sharing what makes my world go 'round has never been more fun. As of April 2015, I'm back in Minneapolis and loving the city more than ever. Thanks for stopping by!







1 comment:

  1. I love your "About Me" page! Such a cool layout!

    ReplyDelete